Here are some visual examples of work that I’ve developed, collaborated, or led.
In most cases only the finished “public” work is shown here in respect to company documents (design plans, floorplans, wall elevations or design intent are not shared), however, please note that I have experience managing those aspects of retail experience, experiential event projects and brand marketing GTM plans.
Dyson Booth at Ulta Beauty Field Leadership Conference (2024)
Dyson Submarine Product Launch
Dyson Market Days
Dyson Sephoria Event
Dyson Endcap - Ulta Beauty at Target
Dyson Bal Harbour Beauty Lab @ Saks Fifth Ave.
Dyson Premiere Orlando (haircare tradeshow)
Best Buy Canada Dyson SiS
Dyson Purifier Campaign @ Airport Lounge
Dyson Airstrait™ Product Launch Event
Dyson at Nordstorm
Dyson Bluemercury Launch
Dyson Booth at Ulta Beauty Field Leadership Conference (2023)
Dyson Best Buy Achievers Event
Dyson Sephora Fixture System
Dyson Pride In the Park
Dyson Shop at Ulta Beauty Herald Square
Dyson Canadian Tire
Dyson Modular Gondola System
Ulta Beauty Store of the Future
Ulta Beauty Front of Store Overhaul
Ulta Beauty Store Reopening (Covid-19)
Ulta Beauty Order Pickup
Ulta Beauty Cash Wrap
Keys Soulcare Launch
SPARKED @ Ulta Beauty
Ouai Brand Launch
RFLCT Brand Launch
Ulta Beauty - 21 Days of Beauty Campaigns
Ulta Beauty - Holiday Campaigns
Kyle Cosmetics Launch
Michigan Ave Window Display
Ulta Beauty Gorgeous Hair Event
Ulta Beauty Skinbar
Ulta Beauty Ratings and Reviews
Home Innovation at Kohl's
Crazy Cozy Holiday
Magic At Play - Frozen
Shoe Innovation at Kohl's
Magic At Play - Disney Shop
Kohl's Corporate Office Branding Refresh
Hang Ten Brand Launch
Peter Som Brand Launch
Lenny & Levis
Rock and Republic Brand Launch
Izod Shop - Kohl's Department Stores
Interested in seeing more examples of internal work? Communication guides, project planning, strategic briefs? Please contact me directly.